Ground-breaking plant-based brand

14 September 2021
Ground-breaking plant-based brand

September sees the launch of another exciting venture; The Simple Root® is a new, plant-based brand designed to meet the ever-increasing consumer demand for healthier, meat and dairy free, versatile and sustainable food solutions.

The Simple Root delivers delicious root vegetable and plant-based food solutions that offer food freedom for everyone. A versatile portfolio of tasty plant-based foods, made with simple vegetable and plant ingredients, so that everyone can enjoy delicious healthy food whatever their dietary goals, needs or preferences. The Simple Root offers the creamy tastes and textures that consumers enjoy in their favourite foods, but are free from common allergens and contain no artificial flavours, colours or preservatives.

First to launch will be a range of versatile cooking sauces, including a dairy and nut free Pesto-style pasta sauce, and dips, including a Roasted Garlic & Herb dip. The Simple Root range will also include other delicious plant-based cheese and dairy products, snacks and cooking & meal solutions, and its innovation pipeline categories include beverages and indulgent desserts.

The Simple Root will launch to the UK market at the Lunch! Tradeshow on 23rd September. 

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