Observations, Lessons & Updates From Our Teams on the Ground - Drawn From Live Projects & Real Execution 

Case Studies, Venture Building MIKE ANSTEY Case Studies, Venture Building MIKE ANSTEY

Pulpex Paper Bottles Enter Commercial Production: Why the Factory Was the Breakthrough

Six years after Pilot Lite and Diageo co-founded Pulpex, the world’s first paper bottle with no hidden plastic is in commercial production near Glasgow. The science was never the hardest part. The factory was. Here’s why most CPG breakthroughs stall between prototype and production, and how Pulpex got through.

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