#food
News
![The Simple Root Branches Out to Plant-Based Cheese](https://www.pilotlite.com/upload/image/tsr-uk-cheese-dish-enlarged-750x400.jpg)
The Simple Root Branches Out to Plant-Based Cheese
17 January 2023
The Simple Root (TSR) UK has expanded its plant-based food line with a range of veggie-based cheese alternatives.
food food-bev cpg market-expansion futurefoodtech commercialisation innovation food futurefoodtech
![First OOH campaign for simply roasted crisps](https://www.pilotlite.com/upload/image/sr-ooh-special-build-750x400.png)
First OOH campaign for simply roasted crisps
16 November 2022
Simply Roasted, the award-winning ‘Better For You’ crisps range, has launched its first ever Out of Home advertising campaign this week, including billboard-sized bags of crisps for all to see until 21st November.
![The Simple Root is Certified Plant Based](https://www.pilotlite.com/upload/image/tsr_wpfaawards_dips_01_r2-5-750x400.jpg)
The Simple Root is Certified Plant Based
2 August 2022
The Simple Root™ US product line of dips and cheese-style spreads has received the plant based certification from the Plant Based Foods Association, the country’s first and only trade association representing plant-based food companies.
launch food america food-bev cpg launch food america plc plc